Email is the Preferred Choice for Law Firms Throughout US
CARY, N.C. (August 23, 2005) - Research Triangle Software (RTS), a leading developer of secure and branded electronic commerce solutions, announced today that LetterMark Email continues to be the preferred choice for law firms throughout the US. Law firms use LetterMark Email to drive web traffic, increase business and enhance professionalism of 1-to-1 email.
Select new law firms using LetterMark Email include: Sands Anderson Marks & Miller, Sherin & Logden, and Post & Schell. Select existing customers include: McGuire Woods, Arnall Golden Gregory, Foley & Lardner, Martindale-Hubbell and Parker Poe. This year, it is estimated that LetterMark templates from these and other law firm clients will be viewed over 5 million times.
"LetterMark Email has become a key component of our firm’s marketing strategy,” said Russell Lawson, marketing director at Sands Anderson Marks & Miller. "We are now communicating our firm’s messages more effectively by adding Web site interactivity and information convenience to the recipients of the thousands of emails our attorneys send every day."
LetterMark Email converts 1-to-1 plain text email into a powerful marketing and branding tool. It greatly enhances the 20 to 40 personal emails that business professionals send each day creating millions of branding, marketing and new sales opportunities for its users. LetterMark Email drives traffic to specific web pages thereby promoting new products, special offers and company achievements. Through Dynamic Republishing, recipients of LetterMark emails always have complete and updated contact information, even in archived messages. With the tracking and reporting features of LetterMark Email, customers can view the ROI as often as they’d like.
LetterMark Email is light weight, has no privacy concerns, carries no attachments and does not require added infrastructure. LetterMark Email is very easy to implement and use.
"We are very pleased to continue to service law firms of all sizes throughout the United States," said Ken Arneson, president of the LetterMark Email division at RTS.
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